Interviews

An interview is a guided exchange between your Researcher Agent and a participant. Your agent works through your interview guide, asking your scripted questions word for word and writing its own around your topics. The follow-ups adapt to each person, so no two interviews read the same.

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How interviews work

1. The participant opens your link and sees your outreach message.
2. Your agent works through your guide, item by item, in the order you set.
3. It follows up on each answer, as many times as your interview depth calls for.
4. It wraps up once your guide is covered or the participant stops responding.

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Interview completion

Interview details show Complete when the agent records that the participant has answered every guide question and applicable follow-up. Completion is recorded alongside the closing message; the participant does not need to reply to the thank-you. An early exit, skipped question, or goodbye alone does not count as completion. Progress and interview grades are separate from this status. Incomplete means the interview has not been marked complete yet.

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Interview summaries

Each interview is summarized at the top of the transcript: a headline and a few key points covering what was discussed. Hover over View full summary to expand it.

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Interview grades

Each interview is graded on how rich its responses are. The strongest interviews get an A or A+ badge, so you can spot them in the list, and you can filter the list by grade. See Review interviews.

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PII detection

Personally identifiable information is redacted in interviews. Redacted content appears as inline badges showing the type of data removed (names, emails, phone numbers, addresses, credit cards, financial info, SSNs, ID documents, and dates of birth), which keeps transcripts readable while protecting your participants’ privacy.

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Voice messages

Participants can send voice messages instead of typing. Each is transcribed to text in the transcript, and you can play the original recording.

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Video interviews

A study set to Video interview runs the same interview on camera. There is no outreach message: participants read the study’s welcome page, enable their camera, and the interviewer opens with the first question. The camera records only while an answer is being recorded. Each answer arrives in the transcript as a video clip with its transcribed text underneath, and plays inline.

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Interview metadata

Each interview captures context you can use to segment and filter your results:

• Custom metadata: any data you pass via URL parameters
• Dynamic persona: per-interview persona parameters captured at launch
• Location: country, region, city (from IP)
• Device: desktop, mobile, tablet
• Locale: the participant’s language

See Customize metadata to set up the custom fields you pass in.

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What’s next