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Every live study has one live link. Anyone who opens it starts an interview in their browser, with no account or download. To tag each interview with where it came from or who the participant is, add parameters to the link; see Pass participant data in the link. Before you start
  • The study is live. The live link exists from the moment you click Launch; see Launch a study.
Copy the link from any of these places:
  • Study page header: the link is shown next to the Interviews and Insights switch. Click it to copy it.
  • Study settings > Recruitment: Live link.
A live link looks like https://acme.pillow.so/k7p2xq: your organization’s pillow.so address followed by the study’s code. When your organization has a custom domain set up under Organization > Domain and its status is Live, study links use that domain instead. See Manage your organization.
Copy link in the Studies list copies the study’s dashboard address, which only members of your organization can open. Send participants the live link.
The Test link in Recruitment is for your team: its interviews never appear in the study’s results. Share the link wherever you reach participants: a customer email or an in-app message. To send it from a messaging tool such as Braze or Intercom, with each participant’s ID filled into the link, see Send your live link from your messaging tools. For the checkout study, you might email shoppers who left at the payment step:
We noticed you didn’t finish your order. Would you tell us what happened at checkout? It’s a short chat: https://acme.pillow.so/k7p2xq?meta_source=email
The same link works for every participant and every channel. Give each channel its own meta_source value so you can filter interviews by channel later.

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What participants experience

  • First visit: the interview opens with your outreach message. See Interviews.
  • Coming back: a participant who reopens the link in the same browser within 30 days returns to their own interview instead of starting another one.
  • After the study ends: new visitors see a message that the study is closed instead of an interview.

Review interviews

Read interviews as they arrive.

Study metrics

What Started, Completed, and Target show.