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Read what each participant said, find the interviews worth your time, and keep the best quotes in one place. To see patterns across every interview instead, see Read your study’s insights. Interviews appear on the study page while the study is live and after it ends, once the participant has sent at least one reply.

Open an interview

On the study page, choose Interviews in the Interviews | Insights switch. Opening an interview marks it as read for you. To send a teammate straight to an interview, click Copy link to interview. The link opens for members of your organization. In a video interview, one player plays every answer clip; click a question in the transcript to jump to its answer. While an interview shows Interview ongoing, the participant is still answering: click Refresh interview to load new messages.

Find interviews

  • Search: finds interviews by ID. INT-42, #42, and 42 all find the same interview. To find interviews by what participants said, use Ask Pillow.
  • Filters: the list opens with Complete only on, so it shows complete interviews. To see every interview, click Filter and turn off Complete only. Filter also filters on any metadata key, such as country. Pillow keeps the filters you set on a study for the next time you open it in the same browser.

Bookmark interviews and pin quotes

  • Bookmark an interview: click Bookmark in the interview header.
  • Pin a quote: right-click a participant message and choose Pin message.
To see them, open the list menu that reads Interviews and choose Bookmarks or Pinned messages. Bookmarks, pins, and read status are personal: teammates don’t see yours.

Understand the transcript

  • Guide references: an agent question can carry a label such as Q1 (a question from your interview guide), C3 (a choice question), or T2 (a topic). The number is the item’s position in the guide. Hover over the label to read the item’s wording.
  • Choice answers: a choice question shows its options under the agent’s message, and the participant’s reply shows as Selected, followed by the options they picked.
  • Redacted details: personal details participants share, such as names, emails, and phone numbers, show as labeled badges.
  • Metadata: open Metadata in the interview’s footer to see its status (Complete or Incomplete) and the participant’s metadata. See Participant metadata for every field.

Translate an interview

Click Translate in the interview header and choose a language. If messages arrive after you translate, Translate new translates them too.

Ask Pillow about an interview

Click Ask Pillow in the interview header and choose New thread or an existing thread. The interview is attached to your next question.

Interviews

How an interview runs, when it’s complete, and what grades mean.

Export and share results

Share links, PDFs, and Notion pages.